How does an AI receptionist handle pricing inquiries for a PR firm?

An AI receptionist handles pricing inquiries for a PR firm by delivering scripted responses that your team has pre-approved, typically explaining that pricing is custom and project-dependent, then capturing the caller's contact information so a human can follow up with a tailored proposal. Most PR firms deliberately avoid quoting rates over the phone because retainers vary widely based on scope, client size, and campaign complexity — and a good AI receptionist is set up to reflect that reality rather than awkwardly dodge the question.

The way this works in practice is that you feed the AI a short, honest explanation of how your pricing works. Something like: "Our retainers are customized based on your goals and typically range from a discovery call to a full proposal. I can schedule you with one of our account managers to discuss your specific needs." The AI delivers this consistently, professionally, and without hesitation — day or night, even when your team is at a client event or on a deadline. It won't accidentally quote a number, promise a discount, or go off-script the way a nervous front desk employee might.

Where AI receptionists genuinely add value for PR firms is in the intake process surrounding that pricing conversation. Beyond just deflecting the rate question, the system can collect what the caller actually needs help with — media relations, crisis communications, thought leadership — and pass that context along to your team before the follow-up call. That means your account people walk into the conversation already knowing what they're dealing with, which makes for a sharper pitch and a better first impression.

For businesses ready to stop missing calls, My AI Front Desk offers 24/7 AI receptionist coverage starting at $65/month. Learn more at myaifrontdesk.com.